Simple Modern Expands into Kroger Foods Simple Modern drinkware is available now in 839 stores in The Kroger Co. grocery family, the largest supermarket chain in the United States. Simple Modern, a leading producer of premium drinkware and consumer products, is pleased to announce a partnership with The Kroger Co., the largest supermarket chain in the United States, to bring its drinkware offerings to grocery stores across the nation. The new collaboration will introduce Simple Modern drinkware to 839 stores under The Kroger Co. family, such as Kroger Foods, Fred Meyer and Dillons stores. This will bring a nationwide presence to the rapidly growing premium drinkware company. “We are so excited for this partnership that will allow Simple Modern to expand the footprint of where our customers can find our drinkware offerings,” said Kelley Treadwell, Simple Modern retail account manager. “Like us, The Kroger Co. is a fast-growing company dedicated to providing their customers with what they want and need to make their lives better. We know our products will align with that goal seamlessly.” Products will vary by store, but all 839 stores will feature a variety of Simple Modern drinkware products. “Simple Modern fits into our grocery and consumer offerings seamlessly,” said Rodney McMullen, The Kroger Co. chairman and CEO. “We are thrilled to expand what we offer our customers to include the high-quality Simple Modern brand. We know this will be a win for The Kroger Co., Simple Modern and our shared customers.”