Built to Last: Simple Modern Named One of the Best Kids' Backpacks

What matters just about more than anything when it comes to a backpack (especially for kids)? It's got to be durable, right?

That's why we're especially excited to share that Yahoo Shopping recently named the Simple Modern Fletcher Backpack one of the best backpacks for kids. Even better, our backpack was recognized in what many parents care about most: durability.

From busy school hallways and playground adventures to after-school activities and weekend trips, a backpack should be built to keep up. The review praised the Simple Modern Kids Backpack for its durable construction, quality materials and thoughtful design, making it a dependable choice for everyday use.

As your child heads back to school this fall, we're proud to create backpacks that are made to last while still designed to make every school day a little brighter.

Shop our Kids Backpacks and see why it's being recognized for its durability.