Perfect for football season: Simple Modern Launches Collegiate Vault Collection Featuring Retro and Vintage Logos

We've expanded our collegiate lineup through renewed Collegiate Licensing Company (CLC) partnership.

Simple Modern, a leading producer of premium drinkware and consumer products, launched its new  Collegiate Vault Collection — a new line featuring retro and vintage university logos licensed through the Collegiate Licensing Company (CLC).

The new Vault Collection gives fans a nostalgic way to celebrate their favorite schools, featuring heritage-inspired designs that pay homage to each university’s legacy. The launch follows Simple Modern’s renewed licensing agreement with CLC, which now includes access to its prestigious Vault catalog — a curated archive of classic collegiate marks from nearly 100 universities across the nation.

“Collegiate fans are some of the most passionate and loyal communities in the world,” said Garrett Mueller, Licensing Manager at Simple Modern. “The Vault Collection allows us to celebrate that passion in a timeless way — blending the nostalgia of vintage logos with Simple Modern’s contemporary, high-quality drinkware.”

Collegiate licensing has become a cornerstone of Simple Modern’s business, with rapid growth in E-commerce, retail and in-stadium programs. The company is now the official drinkware partner for five major universities including the University of Oklahoma, Oklahoma State University, the University of Kansas, the University of Tennessee and the University of Florida.

The new Vault Collection builds on this momentum by offering fans collectible designs that highlight the heritage and history behind the universities they love — all while maintaining the brand’s signature blend of style, performance and purpose. The new Vault Collection designs are available at simplemodern.com and Amazon.